Global Digitalisation Sets Records: The Sold-Out dmexco 2012 Presents Its Hall Plan

2012.08.24 19:21:57

Official dmexco Party is very popular: Hurry now and order your tickets

[By NBC-1TV E. H Kim]The ongoing progression of digitalisation is causing continued strong growth in all markets of the global digital industry.

Only the dmexco is growing faster at the moment: With over 550 exhibitors from all over the world the dmexco 2012 is completely sold-out, having registered a 25 percent increase in the number of exhibitors and achieving a new expo record. On a surface area measuring over 50,000 m² in the two dmexco halls, the entire global marketing, media and technology industry is taking this opportunity to showcase their products and innovations to the over 20,000 trade visitors who are expected to attend the dmexco.

The share of international exhibitors has increased up to over 20 percent this year. The dmexco hall plan, which is available immediately at http://service.dmexco.de/dmexco2012_Hallenplan, provides a comprehensive overview of the diverse range of exhibitors.

The numerous worlds of experience are a further novelty at the dmexco 2012: In diverse showcases, such as for example an on-site live creative couponing campaign by Gettings, the rapidly advancing digitality of products, brands and environments as well as the resulting intelligent interaction and marketing possibilities will be tangibly presented and integrated into the dmexco.

Furthermore, the live performance of Riot !n Paris, who will be singing a personalised song from the social media profiles of a selected dmexco visitor at one of the dmexco UBERCLOUD sessions and as a special act at the official dmexco Party, is guaranteed to be a real highlight. The official dmexco Party with a live performance by Fred Kellner & Die Famosen Soul Sisters featuring Anke Engelke is extremely popular: So, hurry and order your tickets now before it is too late at http://www.dmexco.de/Party-e.html.

Frank Schneider, Director Marketing, Sales & Operations dmexco: “The rapidly advancing digitalisation is a real growth driver of the entire global digital business. This year‘s number of exhibitors corresponds to a growth rate of over 1,500 percent in the 10-year history of the leading digital expo! Who would have even dared to dream of that. But it hasn’t gone to our heads; we still have our feet firmly on the ground. The dmexco is once again setting a clear signal for real, growth-oriented business and is demonstrating tomorrow's business areas to the international marketing, media and technology industry today already.”


By E. H Kim ehkim@nbc1tv.com
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