LG RECOGNIZED WITH RED DOT AND iF DESIGN AWARDS

2013.03.14 21:43:43

[By NBC-1TV H. J Yook]27 of LG Electronics’ (LG) 2013 products were recognized by the red dot design awards for their excellence in the field of design. A panel of 37 independent judges considered over 4,662 products from 1,865 manufacturers, designers and architects from 54 countries. LG took top honors by receiving the coveted red dot: best of the best award for its new curved OLED TV. LG also received 24 other red dot design awards in addition to two honorable mentions.

“Design has always been an important part of our DNA and in recent years it’s become even more important that we differentiate our products in an industry that has become synonymous with great looking products,” said Dr. Scott Ahn, head of Corporate Design at LG Electronics. “Our ultimate philosophy is to incorporate designs that work but also evoke an emotional response. The design awards are a testament to the company’s success in this regard.”


By H. J Yook hjyook@nbc1tv.com
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