[By NBC-1TV H. J Yook]Informatica Corporation (Nasdaq:INFA), the world‘s number one independent provider of data integration software, today introduced Informatica Vibe, the industry’s first and only embeddable virtual data machine (VDM), designed to embed data integration into the next generation of applications for the integrated information age. Vibe delivers competitive advantage to customers by allowing them to take advantage of ever evolving data integration technologies and innovations without having to recode. Vibe enables users to harness data in applications, business processes and connected devices.

Vibe is the VDM engine that powers the unique “Map Once. Deploy Anywhere.” capabilities of the Informatica Platform. Only Vibe:

· Provides the ability to access, aggregate and manage data regardless of type, source, volume, compute platform or user - without recoding.

· Equips organizations to stay on top of the constantly changing technological environment regardless of how quickly and unpredictably things evolve.

“Today organizations are looking to unleash their potential by quickly turning raw data into intellectual property they can use for business advantage,” said Marge Breya, executive vice president and chief marketing officer, Informatica. “Vibe transforms our customers from simply managing data as an asset into organizations which use information integration as a strategic competitive advantage to build and expand their business.”