[By NBC-1TV H. J Yook]Business Wire today announced the opening of a full-service office in Hong Kong, reaffirming its commitment to personalized local service coupled with unparalleled global reach. The new office is Business Wire's third in Asia, and 32nd worldwide.

Working with various partners, Business Wire has had representative sales offices in the region for more than a dozen years. The decision to open its own dedicated office is in response to its many multinational corporate and agency clients eager to have a direct Business Wire relationship.

“Hong Kong possesses a sophisticated corporate communications environment, perfectly suited to Business Wire's gold standard solutions and services,” said Michael Becker, senior vice president, who spearheaded the Hong Kong project. “We look forward to establishing close working relationships with local public relations and investor relations professionals, and becoming an integral member of these communities.”