2024.07.31 (수)

  • 맑음동두천 26.3℃
  • 맑음강릉 31.4℃
  • 맑음서울 27.9℃
  • 맑음대전 26.8℃
  • 맑음대구 28.8℃
  • 맑음울산 28.2℃
  • 맑음광주 26.9℃
  • 맑음부산 29.1℃
  • 맑음고창 26.7℃
  • 맑음제주 28.9℃
  • 맑음강화 25.7℃
  • 맑음보은 25.0℃
  • 맑음금산 26.2℃
  • 맑음강진군 25.8℃
  • 맑음경주시 27.3℃
  • 맑음거제 27.9℃
기상청 제공

경제

CEOs Say Prospects Gloomy for Global Economy

But confidence in company revenue growth remains ahead of 2009

[By NBC-1TV H. J Yook]Nearly half (48%) of CEOs polled worldwide believe the global economy will decline even further in the next 12 months, according to PwC's 15th Annual Global CEO Survey. Just 15% said the global economy will improve during 2012.

However, nearly three times as many CEOs are confident in their own companies' growth prospects for the next 12 months than in the outlook for the global economy, suggesting CEOs believe they have learned how to manage through difficult and volatile economic times.

Forty per cent of CEOs said they are ‘very confident’ of revenue growth for their companies in the next 12 months, down from the 48% last year though still up from the 31% who were ‘very confident’ in 2010.

In addition, more than half of CEOs worldwide expect to increase headcount in the next 12 months, although the picture changes from sector to sector with hiring much more likely in entertainment and media than elsewhere.

Unsurprisingly, the biggest decline in confidence was in Western Europe. Beset by the sovereign debt crisis, just a quarter of European CEOs said they were very confident of revenue growth, down sharply from nearly 40% last year. Short-term confidence also fell among CEOs in Asia Pacific, to 42% from 54% last year. China saw the biggest decline in confidence in the Asia Pacific region with 51% of CEOs feeling ‘very confident’, down from 72% last year.

There was also a marked decline in confidence in India with only 55% of Indian CEOs very confident of revenue growth, down from 88% last year. In the US, 41% of CEOs said they were very confident of short-term growth, down from 45% last year. Confidence increased, however, among CEOs in Africa, where 57% said they were expecting growth, up from 50% last year.

The survey results, based on interviews with 1,258 CEOs, were released at the World Economic Forum annual meeting in Davos.

Looking at what is worrying CEOs, 80% of CEOs had some concern about uncertain economic growth, 64% about instability in the capital markets, 66% about government responses to fiscal deficits and debt burden, 58% about exchange rate volatility, and 56% about over regulation. And, while 56% of CEOs said their company had been financially affected by the sovereign debt crisis in Europe; 45% said they had taken steps to respond.

“CEO confidence is decidedly down as they deal with the aftershocks to the recession. CEOs are disappointed with the course of the global economy and the pace of recovery. The optimism that had been building cautiously since 2008 has begun to recede,” said Dennis M. Nally, Chairman of PricewaterhouseCoopers International.

"The ongoing debt crisis in the European Union, along with other lingering economic uncertainties, has deflated confidence in business growth around the world. Even the fast growing economies of Asia and Latin America are not immune to the realities of continued economic stagnation, belying the notion that the global economy has decoupled. CEOs all around the world are concerned about the health of the global economy.

“The good news is that the long cycle of the slowdown has taught CEOs how to manage their businesses with ever greater efficiencies,” Mr. Nally added. “CEOs now say they are better prepared to deal with an economy defined by volatility in global markets, weak demand in developed economies, and uncertainty in the emerging markets. Many CEOs are confident they can deliver revenue growth despite the difficult conditions.”

Longer term, CEO confidence also declined; 46% said they were ‘very confident’ of growth prospects in the next three years, down five percentage points from last year. CEOs in Western Europe and Latin America were least confident of long-term growth, while 54% of North American CEOs were very confident of long-term growth.



배너

관련기사


배너
배너
배너
배너
배너
배너
배너
배너
배너
배너
배너
배너